For a website owner, if your website gets ranked in Google for the right keywords, then that will be very beneficial for your website, business or even profits. However, researching for a right keyword is one of the most important activities in the search engine marketing field.To find the right keyword,you may have to research a lot, including customers’ demands, terms, phrases, and others. All of the researches are made to ensure the keywords accord with keyword rules and bring websites good rankings.
By keyword research, you can easily get to know about the market demand and conditions, and also find out that get right users is much more important than get many users on your website. By doing that you can serve your users what they actually are in need. So here we will explain how one can research about the right keyword for your website. Before proceeding further you must few things:
What Is Keyword?
Keywords are simply a word or a phrase which is related to your website, and it is a way to explain the entire webpage in a short contest. These are a part of the metadata and Google will get to know about the entire web page by these keywords. If you choose the right keywords, number of users would be on your website, at the same time, you will get more benefit.
What is a best Keyword Tool?
There are many keywords research tools available, but the following three main keyword search tools that will help you find the best and right keywords for your website. So here we will explain each and every thing about those tools:
- Google Adwords Keyword Planner Tool:
The best tool for keywords research is this- Google Adwords keyword Planner tool. It not only provides you with the best and right keywords for your website, but also tell you about the search volume for a particular keyword and the present cost of running paid campaigns for that term.
To find the best and right keyword you have to check the monthly searches for that particular website. You would also have to search whether this keyword would exactly match to your website or not.
Basically, this tool will tell you about the 3 basic things:
- It will search the right Keyword and ad for your website.
- It will give you the estimated number of searches per month.
- It will tell you the present running campaigns which are running in those terms.
There is one section named as Tool and Analysis available in the tool, and in this section you will be got “keyword planner”. After opening this section it will ask you 4 options:
- The first option will give you keywords according to your website.
- The second option will upload keywords to put them in historical stats so that one can know about the number of searches and the volume of keywords that search.
- Third section would tell you to enter keywords to know about the present cost and click estimation.
- Fourth option will provide you new keywords combination, search volume and all stats related to your website.
You can also use your present keywords; by simply putting your keywords into that tool you can easily get the idea about the present all stats of that keyword. It will tell you about the history of that particular term.
- Word Stream Keyword Tool:
This is a free keyword tool which will help you to find the best keywords for your websiteby the Word Stream. It offers you one of the best keyword grouping, keyword analysis and long-tail keyword researchs.
Word Stream Keyword Toolhas a huge database for keywords, so when you search for the keyword, it will give you the right keywords and better results for your chosen keywords, in large number as well. With it, you can know whether you choose the correct keyword for your website or not.
- Word Tracker:
To use this tool, you need a free account to make it. After that, it will give you results in a minute by showing you entire market needs, what your user need and what is their today’s need. Through this Word Tracker, you will know the competition for that particular chosen keyword and estimation searches about that keyword that you have to face by choosing that particular keyword for your website. Generally, by giving you quality and the best keywords for your website, it will help you to track the market need.
So these are the best keyword research tool in the market that will help you to find your keywords correctly and easily.